Posted on April 24, 2009 by protopartners
This week the second edition of The Australian Innovation report was published in Fast Thinking magazine, australia’s answer to Fast Company. In it I took the opportunity to provide a point of view on user centered design and human centred design.
You can read the article below or click here to download it . I would [...]
Filed under: Service Design | Tagged: User Centered Design | Leave a Comment »
Posted on April 21, 2009 by protopartners
I have been reminded recently about the famous Wayne Gretzky quote that “a good hockey player plays where the puck is. A great hockey player plays where the puck is going to be.” It made me think that it can be adapted to Service Design as it applies to potential clients.
As an emerging [...]
Filed under: Service Design | Tagged: Service Design | Leave a Comment »